by Pat Guth | Aug 10, 2022 | Digital Marketing
Perhaps you’ve never used the search engine known as Bing, though it’s been around for quite some time. Microsoft launched Bing in May 2009. They marketed Bing as a “decision engine” that provided organized answers for user needs. It might make perfect sense to begin...
by Pat Guth | Jun 2, 2022 | Digital Marketing
So, you’ve got X amount of dollars in your marketing budget, and you’re trying to decide how best to spend it. You recognize that advertising is essential for your brand. But you’re not sure where to put those advertising dollars so that you get the most bang for your...
by Pat Guth | Aug 20, 2021 | Digital Marketing, General
There are many ways for a business to gain recognition on the internet when potential customers or clients commence a search. A “Google My Business” or GMB account is the only means by which you can claim ownership of your Business Profile and get and keep the...
by Pat Guth | Jun 20, 2021 | Digital Marketing, General
The term “trackable phone numbers” may be new to you. It has nothing to do with “Find my iPhone” or figuring out the number of that scam company that keeps calling you. Instead, trackable phone numbers are something positive; a tool that can aid you in your marketing...
by Pat Guth | Jun 7, 2021 | Digital Marketing, General
Clients often ask us which is “better” – SEO (search engine optimization) or PPC (pay per click). The answer, however, isn’t usually cut and dry. Whether SEO or PPC can better help you reach your marketing goals depends a lot on your business, your current situation,...
by Pat Guth | Apr 28, 2021 | Digital Marketing
While most business owners are familiar with the idea of Google Ads, or Adwords is they used to call it, many have never attempted to set up their own campaign. And with good reason. The Google universe can be a confusing place for newbies and even experts like us....
by Pat Guth | Feb 20, 2021 | Digital Marketing
Have you ever visited a website and noticed that after you leave you tend to see their ads everywhere you go? Spooky, huh? (Cue scary music.) Well, actually, there’s nothing supernatural about it at all. This is called remarketing and it’s a technique used to...
by Pat Guth | May 20, 2020 | Digital Marketing
Most of us search the internet at least once a day but quite likely much more often than that. As a matter of fact, a study completed by We are Social determined that most adults spend an average of nearly 7 hours a day reading or watching something on the internet!...
by Nicole | Apr 23, 2020 | Digital Marketing
If you’ve been having difficulty getting good returns on your email marketing campaigns, there could be a number of reasons why your efforts are falling short. We can help! At Watershed9, we’ve taken the time to develop email marketing strategies that we believe will...
